PRIVACY POLICY
Last updated: September 2026
This Privacy Policy explains how UKY Trading Ltd, trading as Rentoes (“we”, “us” or “our”), collects, uses, stores and shares your personal information when you visit Rentoes, make a purchase, create an account, contact us or otherwise use our website and services.
We are committed to protecting your privacy and handling your personal information in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Information We Collect
Depending on how you use our website and services, we may collect personal information including:
- Your name
- Business or company name
- Billing and delivery addresses
- Email address
- Telephone number
- Order and transaction information
- Account information
- Payment-related information
- Communications you send to us
- IP address
- Browser and device information
- Website usage and cookie information
Payment information may be processed directly by our payment service providers. We do not necessarily receive or store your complete payment card details.
2. How We Use Your Information
We may use your personal information to:
- Process, manage and fulfil your orders
- Take and process payments
- Arrange delivery and provide tracking information
- Manage your customer account
- Communicate with you about orders, enquiries, returns and customer service
- Prevent fraud and protect the security of our website
- Maintain business, accounting and tax records
- Improve our website, products and services
- Send marketing communications where permitted by law
- Comply with our legal and regulatory obligations
3. Our Legal Basis for Processing
Under UK data protection law, we process personal information only where we have a lawful basis to do so.
Depending on the circumstances, this may include:
Contract – where processing is necessary to process and fulfil your order or provide services you have requested.
Legal obligation – where we are required to retain or process information for accounting, tax or other legal purposes.
Legitimate interests – where necessary for the operation and protection of our business, including fraud prevention, customer service and improving our services, provided those interests do not override your rights.
Consent – where we rely on your permission, for example for certain marketing communications or non-essential cookies. Where processing is based on consent, you may withdraw your consent at any time.
4. Sharing Your Personal Information
We may share personal information with trusted third parties where necessary to operate our business and provide our services, including:
- Shopify, which provides our ecommerce platform
- Payment processors
- Delivery and courier companies
- IT and website service providers
- Professional advisers such as accountants
- Government, tax, regulatory or law-enforcement authorities where required by law
These organisations may process your information only as necessary to provide their services or fulfil their legal obligations.
We do not sell your personal information.
5. International Data Transfers
Some of our service providers may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that the information receives a level of protection required by applicable UK data protection law.
6. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, providing customer service and meeting legal, accounting and tax requirements.
Different types of information may therefore be retained for different periods.
When personal information is no longer required, we will delete or anonymise it where appropriate.
7. Cookies
Our website uses cookies and similar technologies to operate the website, remember preferences, understand how visitors use our website and, where applicable, support analytics and marketing.
Some cookies are necessary for the website to function. Other cookies may require your consent.
You can manage your cookie preferences through the cookie controls provided on our website and through your browser settings.
8. Marketing Communications
Where permitted by law, we may send you information about our products, offers and services.
You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in our emails or by contacting us.
Unsubscribing from marketing communications will not prevent us from sending necessary communications relating to your orders or account.
9. Your Rights
Depending on the circumstances, UK data protection law may give you rights relating to your personal information, including the right to:
- Request access to your personal information
- Request correction of inaccurate information
- Request deletion of your information in certain circumstances
- Request restriction of processing
- Object to certain processing
- Request transfer of your information where applicable
- Withdraw consent where we rely on consent
These rights are subject to applicable legal conditions and exceptions.
To exercise your rights, please contact us using the details below.
10. Security
We take reasonable organisational and technical measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
11. Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices of third-party websites. We recommend reviewing their privacy policies before providing personal information.
12. Children's Privacy
Our website and wholesale services are not intended for children, and we do not knowingly collect personal information from children for the purpose of providing wholesale services.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, services, legal requirements or privacy practices.
The latest version will be published on this page and the “Last updated” date will be revised accordingly.
14. Contact Us
For questions about this Privacy Policy or how we handle your personal information, please contact:
UKY Trading Ltd
Trading as Rentoes
33 Derby Street
Manchester
M8 8HW
United Kingdom
Email: info@rentoes.com
Telephone: +44 (0)161 278 0200
If you are not satisfied with how we handle your personal information, you also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK data protection regulator.